social media marketing | Web Marketing Therapy

Elevating Sales and Marketing

I wanted to share a talk that I presented to my fellow Entrepreneurs’ Organization Atlanta chapter members on the topic of elevating sales and marketing. In my talk, I share a personal experience that transformed the way I taught marketing and [Read More](/content/blog/want-better-marketing-results-start-by-redefining-marketing-2/ "Want Better Marketing Results? Start by Redefining Marketing"/index.html).

Brand Ambassadors

As the Marketing Therapist and CEO of a web marketing firm, I am often asked by other business leaders, “How do I get my employees to act as brand ambassadors on behalf of my/our company?” The answer? If you want [Read More](/content/blog/employees-acting-as-brand-ambassadors-for-your-company-2/ "Employees Acting as Brand Ambassadors for Your Company"/index.html).

Social Media Impact

Open any social app and you’re sure to find posts from friends and brands you love with amazing photos and well-crafted copy. Today’s age of scrolling has given us so many new ways to connect and communicate, yet it has [Read More](/content/blog/narcissistic-marketing-is-bad-for-your-brand-2/ "Narcissistic Marketing is Bad for Your Brand"/index.html).

Growing Small Businesses

Small businesses need visibility to continue to grow and thrive. Attracting new clients by using social media is one of the lowest-cost ways to do this. Social media marketing can help you reach a larger audience of potential clients that [Read More](/content/blog/growing-your-small-business-with-social-media/ "Growing Your Small Business With Social Media"/index.html).

Influencer Marketing

Partnering with a social media influencer for a collaboration post, aka an “influencer marketing collaboration” can be a creative, credibility-packed way to build buzz, gain followers, and attract new customers for your business. Companies use influencers for just that; their [Read More](/content/blog/how-partnering-with-influencers-can-enhance-your-marketing-efforts-2/ "How Partnering with Influencers Can Enhance Your Marketing Efforts"/index.html).

TikTok in Marketing

To TikTok or not to TikTok, that is the question….. And for many of you reading this, you might be thinking… ANOTHER social media platform? First things first, deep breath. This post is not about why you should incorporate TikTok [Read More](/content/blog/incorporating-tiktok-into-your-marketing-plan-2/ "Incorporating TikTok Into Your Marketing Plan"/index.html).