Cinder Thomas | Web Marketing Therapy

Introduction

Do you ever try to share a blog post on Facebook or LinkedIn only to find that no image or the wrong featured image is showing up? Frustrating right? Don’t stress, there’s an easy fix for that!

Importance of Visuals in Social Media

Social media, for the most part, is a primarily visual platform. Which makes having visually appealing graphics/images more important now than ever! An easy step that you can take to up your visual social media game is to be aware of how your graphics appear.

Understanding Graphic Design Requirements

When creating graphics for your business, it’s important to understand what is required for a web-based graphic/design and a print-based graphic/design. Even if you are not a designer, these are principles that are important to help you manage anyone who is creating graphics for you.

Overcoming Creative Blocks

Creativity can be elusive. Sometimes you’re so stuck in a creative rut that moving forward with a project seems impossible. Being in a creative funk can be annoying, especially when being creative is a key part of your business.

Getting Started with Marketing Efforts

Have you ever wanted to do something marketing-wise but you didn’t quite know where to start? Or something isn’t working with your website, email or social media and you just can’t figure it out? It happens to the best of us.

Best Practices for Web and Social Media Graphics

Web and social media graphics are important assets for your business. Almost everything needs an image these days to be seen and engaged with on the web. The following are our best practice tips to help you better understand and create effective graphics:

Understanding graphic dimensions for social media posts.
Using high-quality images to engage your audience.
Consistent branding across platforms.

For further reading, you can check out these articles: